Readings in marketing /
by McNair, Malcolm P. (Malcolm Perrine); Hansen, Harry L.
Material type:
BookSeries: Harvard problem books. Publisher: New York : McGraw-Hill Book Co., 1956Edition: 2nd ed.Description: xi, 559 p. : diagrs. ; 24 cm.Subject(s): Marketing
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Dhaka University Library General Stacks | Non Fiction | 658.8 MCR (Browse shelf) | Available | A16946 |
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| 658.8 MCR The Regis touch : | 658.8 MCR Readings and cases in basic marketing / | 658.8 MCR Readings in marketing / | 658.8 MCR Readings in marketing / | 658.8 MCS Student aid to accompany essentials of marketing / | 658.8 MEK Key marketing concept / | 658.8 MEK Key marketing concept / |
"Planned to accompany and supplement the [editors'] case book, Problems in marketing.".
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