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Questionnaire design : how to plan, structure, and write survey material for effective market research /

by Brace, Ian.
Material type: materialTypeLabelBookSeries: Market research in practice series. Publisher: London : Sterling, VA ; Kogan Page, 2004Description: xii, 289 p. : ill. ; 24 cm.ISBN: 074944181X.Subject(s): Market surveys -- Methodology | Questionnaires -- MethodologyOnline resources: Table of contents | Publisher description | Contributor biographical information
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Non Fiction 658.83 BRQ (Browse shelf) 1 Available 464501

Includes bibliographical references p. 277-280 and index.

System requirements for accompanying CD-ROM: Without Visual QSL installed, Windows PC with Internet explorer version 5 or later ; with Visual QSL installed, Windows 95/98/NT/2000/XP, Pentium 700 Mhz, 128 MB RAM, disk space 15 MB.

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Last Updated on September 15, 2019
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