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Strategic market relationships : from strategy to implementation /

by Donaldson, Bill; O'Toole, Tom [jt. aut.].
Material type: materialTypeLabelBookPublisher: Chichester, England : Wiley, c2007Edition: 2nd ed.Description: xiv, 269 p. : ill. ; 24 cm.ISBN: 9780470028803.Subject(s): Relationship marketing | Business networks | Industrial managementOnline resources: Table of contents only | Contributor biographical information | Publisher description
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Non Fiction 658.812 DOS (Browse shelf) 1 Available 492741

Includes bibliographical references and index.

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Last Updated on September 15, 2019
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