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Marketing research : an applied approach /

by Kinnear, Thomas C; Taylor, James R.
Material type: materialTypeLabelBookSeries: McGraw-Hill series in marketing. Publisher: New York : McGraw-Hill, c1996Edition: 5th ed.Description: xxii, 888 p. : ill. ; 24 cm. + 1 computer disk (3 1/2 in.).ISBN: 0079122523 (alk. paper).Subject(s): Marketing research | Marketing -- ManagementOnline resources: Publisher description | Table of contents
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Item type Current location Collection Call number Copy number Status Date due Barcode
Books Books Dhaka University Library
General Stacks
Non Fiction 658.83 KIM (Browse shelf) 1 Available 409887
Books Books Dhaka University Library
General Stacks
Non Fiction 658.83 KIM (Browse shelf) 2 Available 409888
Books Books Dhaka University Library
General Stacks
Non Fiction 658.83 KIM (Browse shelf) 3 Available 409889

Includes bibliographical references and indexes.

System requirements for accompanying computer disk: IBM and compatible computers.

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Last Updated on September 15, 2019
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