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Qualitative market research : a comprehensive guide /

by Mariampolski, Hy.
Material type: materialTypeLabelBookPublisher: Thousand Oaks : Sage, 2001Description: xiii, 312 p. ; 23 cm.ISBN: 0761969446 (c); 0761969454 (p).Subject(s): Marketing research | Qualitative researchOnline resources: Publisher description | Table of contents only | Contributor biographical information
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Books Books Dhaka University Library
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Non Fiction 658.83 MAQ (Browse shelf) Available 414518
Books Books Dhaka University Library
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Non Fiction 658.83 MAQ (Browse shelf) 1 Available 452366

Includes bibliographical references p. 297-303 and index.

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Last Updated on September 15, 2019
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