Advertising and promotion management /
by Rossiter, John R; Percy, Larry.
Material type:
BookSeries: McGraw-Hill series in marketing. Publisher: New York : McGraw-Hill, 1987Description: xix, 647 p. : ill. ; 25 cm.ISBN: 0070539073 :.Subject(s): Advertising | Sales promotion
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Books
|
Dhaka University Library General Stacks | Non Fiction | 659.1 ROA (Browse shelf) | 1 | Available | 356261 | |
|
Books
|
Dhaka University Library General Stacks | Non Fiction | 659.1 ROA (Browse shelf) | 2 | Available | 356262 |
Includes bibliographical references and index.
There are no comments for this item.