Major gift essentials : everything you need to know to secure big gifts / [electronic resource]
by Stevenson, Scott C [editor.].
Material type:
BookPublisher: Sioux City, Iowa : Stevenson, Inc., [2011]Description: 1 online resource (50 pages).ISBN: 9781118703991; 1118703995.Subject(s): Fund raising -- United States | Nonprofit organizations -- United States -- Management | Gifts -- United States | Fund raising | Gifts | Nonprofit organizations -- Management | United States | Electronic booksOnline resources: Wiley Online Library
Contents:
Establishing a Major Gifts Program -- Identifying Top-Dollar Prospects -- Cultivating Major Donors -- Soliciting Transformational Gifts -- Mastering a Range of Planned Giving Vehicles -- Capital Campaigns and Naming Opportunities -- Major Donor Recognition and Stewardship -- Building a Fundraising Board -- High-Dollar Gift Clubs and Giving Societies.
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"Edited by Scott C. Stevenson"--Running title area.
Establishing a Major Gifts Program -- Identifying Top-Dollar Prospects -- Cultivating Major Donors -- Soliciting Transformational Gifts -- Mastering a Range of Planned Giving Vehicles -- Capital Campaigns and Naming Opportunities -- Major Donor Recognition and Stewardship -- Building a Fundraising Board -- High-Dollar Gift Clubs and Giving Societies.
Online resource; title from PDF title page (Wiley, viewed on May 16, 2013).
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