Contemporary issues in marketing and consumer behaviour /
by Parsons, Elizabeth [author.]; Maclaran, Pauline [jt. aut.]; Chatzidakis, Andreas [jt. aut.].
Material type:
BookPublisher: London ; New York : Routledge, 2018.Edition: 2nd ed.Description: vi, 185 p. : ill. ; 24 cm.ISBN: 9780415826914 (pbk).Subject(s): Marketing | Consumer behavior
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.8 PAC (Browse shelf) | 1 | Available | 515381 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 PAC (Browse shelf) | 2 | Available | 515382 |
Browsing Dhaka University Library Shelves , Shelving location: General Stacks , Collection code: Non Fiction Close shelf browser
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| 658.8 OXE Executive action in marketing / | 658.8 PAB The business and marketing environment / | 658.8 PAB The business and marketing environment / | 658.8 PAC Contemporary issues in marketing and consumer behaviour / | 658.8 PAC Contemporary issues in marketing and consumer behaviour / | 658.8 PAI International marketing / | 658.8 PAI International marketing / |
Includes bibliographical references and index.
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