Foundations of marketing /
by Pride, William M; Ferrell, O. C [jt. aut.].
Material type:
BookPublisher: Boston : Cengage Learning, 2017Edition: 7th ed.Description: 470 p. in various pagings : ill. (chiefly col.) ; 28 cm.ISBN: 9781305405769 (pbk).Subject(s): Marketing
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 PRF (Browse shelf) | 1 | Available | 519248 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 PRF (Browse shelf) | 2 | Available | 519249 |
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| 658.8 POT Trends in management thinking 1960-1970 / | 658.8 POT Trends in management thinking 1960-1970 / | 658.8 PRF Foundations of marketing / | 658.8 PRF Foundations of marketing / | 658.8 PRF Foundations of marketing / | 658.8 PRF Foundations of marketing / | 658.8 PRM Marketing : |
Glossary : p. G.1-G.10.
Includes bibliographical references and index.
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