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International marketing /

by Cateora, Philip R; Gilly, Mary C [jt. aut.]; Graham, John L [jt. aut.]; Money, R. Bruce [jt. aut.].
Material type: materialTypeLabelBookPublisher: New York : McGraw Hill Education, 2016Edition: 17th, McGraw-Hill education Int. ed.Description: xxxvi, 662 p. : col. ill. ; 28 cm.ISBN: 9781259253065 (pbk).Subject(s): Marketing
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Books Books Dhaka University Library
General Stacks
Non Fiction 658.8 INT (Browse shelf) 1 Available 524618

Glossary: p.622 - 630.
Includes bibliographical references and index.

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Last Updated on September 15, 2019
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