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Foundations of marketing /

by Pride, William M; Ferrell, O. C [jt. aut.].
Material type: materialTypeLabelBookPublisher: Boston : Cengage, 2022Edition: 9th ed.Description: xxii, 553 p. : col. ill. ; 28 cm.ISBN: 9780357129463 (pbk).Subject(s): Marketing
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Item type Current location Collection Call number Copy number Status Notes Date due Barcode
Books Books Dhaka University Library
General Stacks
Non Fiction 658.8 PRF (Browse shelf) 1 Available Marketing 525503
Books Books Dhaka University Library
General Stacks
Non Fiction 658.8 PRF (Browse shelf) 2 Available tr. to Marketing 525504

Glossary: p. 485 - 496.

Includes bibliographical references and index.

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Last Updated on September 15, 2019
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