Aaker on branding : 20 principles that drive success /
by Aaker, David.
Material type:
BookPublisher: New York : Morgan James, 2014Description: v, 208 p. : ill. ; 23 cm.ISBN: 9781614488323 (pbk).Subject(s): Brand name products
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.827 AAA (Browse shelf) | 1 | Available | 530300 | |
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Dhaka University Library General Stacks | Non Fiction | 658.827 AAA (Browse shelf) | 2 | Available | 530301 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.827 AAA (Browse shelf) | 3 | Available | 530302 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.827 AAA (Browse shelf) | 4 | Available | 530303 |
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| 658.82 ULH Handbook of sales promotion / | 658.82 X2446 Advertising, promotion & supplemental aspects of integrated marketing communications / | 658.827 AAA Aaker on branding : 20 principles that drive success / | 658.827 AAA Aaker on branding : 20 principles that drive success / | 658.827 AAA Aaker on branding : 20 principles that drive success / | 658.827 AAA Aaker on branding : 20 principles that drive success / | 658.827 BRA Brand power / |
Includes bibliographical references and index
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