Media and communication research methods : an introduction to qualitative and quantitative approaches /
by Berger, Arthur Asa.
Material type: BookPublisher: Thousand Oaks, Calif. : Sage Publications, c2000Description: xix, 295 p. : ill. ; 24 cm.ISBN: 0761918523; 0761918531.Subject(s): Mass media -- Research -- Methodology | Communication -- Research -- MethodologyItem type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books | Dhaka University Library General Stacks | Non Fiction | 302.2072 (Browse shelf) | Available | 413381 |
Includes bibliographical references (p. 265-268) and indexes.
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