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By the numbers : using demographics and psychographics for business growth in the '90s /

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BookPublisher: Chicago, Ill. : Bonus Books, c1990Description: viii, 289 p. : ill. ; 24 cm.ISBN: 0929387457 .Subject(s): Consumers' preferences | Marketing | Business forecasting | Psychographics

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Books	Dhaka University Library General Stacks	Non Fiction	304.6 NIB (Browse shelf)	Available		401068

Includes index.

Bibliography: p. 265-282.

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