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1321. Qualitative market research : a comprehensive guide

by Mariampolski, Hy.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks : Sage, 2001Online Access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.83 MAQ] (2).

1322. Consumer behavior and culture : consequences for global marketing and advertising

by Mooij, Marieke K. de.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c2004Online Access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.8342 MOC] (1).

1323. Consumer behaviour : applications in marketing

by East, Robert; Vanhuele, Marc; Wright, Malcolm.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : SAGE, 2013Availability: Items available for loan: Dhaka University Library [658.8342 EAC] (1).

1324. Gender issues and consumer behavior

by Costa, Janeen Arnold.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks : Sage Publications, c1994Online Access: Publisher description | Table of contents only Availability: Items available for loan: Dhaka University Library [658.8348 GEN] (1).

1325. Statistics for marketing and consumer research

by Mazzocchi, Mario.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Los Angeles : Sage, 2008Online Access: Table of contents only Availability: Items available for loan: Dhaka University Library [658.834 MAS] (1).

1326. Advertising strategy : creative tactics from the outside/in

by Altstiel, Tom; Grow, Jean.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage, c2006Online Access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: Dhaka University Library [659.1 ALA] (1).

1327. Using qualitative research in advertising : strategies, techniques, and applications

by Morrison, Margaret A.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage, c2002Online Access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: Dhaka University Library [659.10 USI] (5).

1328. Advertising and popular culture

by Fowles, Jib.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c1996Online Access: Publisher description | Table of contents only Availability: Items available for loan: Dhaka University Library [659.1 FOA] (2).

1329. Qualitative methods for marketplace research

by Sayre, Shay.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage, c2001Online Access: Publisher description | Table of contents only Availability: Items available for loan: Dhaka University Library [658.83 SAQ] (1).

1330. Promotional culture : advertising, ideology, and symbolic expression

by Wernick, Andrew.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London ; Newbury Park : Sage Publications, 1991Availability: Items available for loan: Dhaka University Library [659.101 WEP] (1).

1331. Advertising in modern and postmodern times [electronic resource]

by Odih, Pamela.

Source: SAGE Knowledge - A-Z ListMaterial type: book Book; Format: electronic available online remote; Literary form: not fiction Publisher: Thousand Oaks, CA : Sage Publications, 2007Online Access: Full text available from SAGE Knowledge - A-Z List Availability: Items available for loan: Dhaka University Library [659.1042 ODA] (1).

1332. Public relations : what research tells us

by Pavlik, John V.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Newbury Park, Calif. : Sage Publications, c1987Online Access: Publisher description | Table of contents only Availability: Items available for loan: Dhaka University Library [659.2072 PAP] (3).

1333. The Sage handbook of advertising [electronic resource]

by Tellis, Gerard J; Ambler, Tim.

Source: SAGE Knowledge - A-Z ListMaterial type: book Book; Format: electronic available online remote; Literary form: not fiction Publisher: Los Angeles : Sage Publications, 2007Online Access: Full text available from SAGE Knowledge - A-Z List Availability: Items available for loan: Dhaka University Library [659.1 SAG] (1).

1334. Handbook of public relations

by Heath, Robert L. (Robert Lawrence); Vasquez, Gabriel (Gabriel M.).

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c2001Other title: Public relations.Online Access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: Dhaka University Library [659.2 HAN] (1).

1335. Advertising and social change

by Berman, Ronald.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Beverly Hills : Sage Publications, c1981Online Access: Publisher description Availability: Items available for loan: Dhaka University Library [659.1042 BEA] (1).

1336. Public relations writing : principles in practice

by Treadwell, D. F. (Donald Francis); Treadwell, Jill B.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : SAGE Publications, c2005Online Access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: Dhaka University Library [659.2 TRP] (1).

1337. Cloth and commerce : textiles in colonial India

by Roy, Tirthankar.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 1996Availability: Items available for loan: Dhaka University Library [677.21 CLO] (2).

1338. The production of culture : media and the urban arts

by Crane, Diana.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Newbury Park, Calif. : Sage Publications, c1992Online Access: Publisher description | Table of contents only Availability: Items available for loan: Dhaka University Library [700.1/05 CRP] (1).

1339. Beyond appearances? : visual practices and ideologies in modern India

by Ramaswamy, Sumathi.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Thousand Oaks, Calif. : Sage Publications, 2003Online Access: Publisher description | Table of contents only Availability: Items available for loan: Dhaka University Library [700.4580954094 BEY] (2).

1340. The production of culture : media and the urban arts

by Crane, Diana.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Newbury Park, Calif. : Sage, c1992Online Access: Publisher description | Table of contents only Availability: Items available for loan: Dhaka University Library [700.105 CRP] (1).

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