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141. Introduction to marketing management : text and cases

by Rewoldt, Stewart H. (Stewart Henry); Scott, James D. (James Dacon); Warshaw, Martin R.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1981Availability: Items available for loan: Dhaka University Library [658.802 REI] (1).

142. Marketing management : principles, analysis, and applications, vol 1

by Shapiro, Benson P; Dolan, Robert J; Quelch, John A.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1985Availability: Items available for loan: Dhaka University Library [658.802 SHM] (1).

143. Marketing models

by Lilien, Gary L; Kotler, Philip; Moorthy, K. Sridhar.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Prentice-Hall, 2005Availability: Items available for loan: Dhaka University Library [658.8 LIM] (3).

144. Marketing in a competitive economy

by Rodger, Leslie W.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : Hutchinson, 1968Availability: Items available for loan: Dhaka University Library [658.8 ROM] (1).

145. The PIMS principles : linking strategy to performance

by Buzzell, Robert D. (Robert Dow); Gale, Bradley T.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : London ; Free, Collier Macmillan, c1987Online Access: Contributor biographical information | Publisher description | Sample text | Table of contents only Availability: Items available for loan: Dhaka University Library [658.802 BUP] (1).

146. Marketing research : an applied approach

by Kinnear, Thomas C; Taylor, James R.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1996Online Access: Publisher description | Table of contents Availability: Items available for loan: Dhaka University Library [658.83 KIM] (3).

147. Marketing analysis and decision making

by Marcus, Burton; Tauber, Edward.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Little, Brown, c1979Availability: Items available for loan: Dhaka University Library [658.83 MAM] (1).

148. Branding demystified : plans to payoffs

by Verma, Harsh.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Thousand Oaks, Calif. ; Response Books, 2010Availability: Items available for loan: Dhaka University Library [658.827 VEB] (1).

149. Marketing research : an applied approach

by Kinnear, Thomas C; Taylor, James R. (James Ronald).

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1983Availability: Items available for loan: Dhaka University Library [658.83 KIM] (1).

150. Marketing research : an applied approach

by Kinnear, Thomas C; Taylor, James R. (James Ronald).

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1979Availability: Items available for loan: Dhaka University Library [658.83 KIM] (1).

151. The complete guide to regional marketing

by McKenna, Shawn.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : Business One Irwin, c1992Availability: Items available for loan: Dhaka University Library [658.83 MCC] (1).

152. Global marketing

by Carter, S. Lamont, Douglas. -- Food and Agriculture Organization of the United Nations; Network and Centre for Agricultural Marketing Training in Eastern and Southern Africa

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Rome : Food and Agriculture Organization of the United Nations, c1996Online Access: Table of contents Availability: Items available for loan: Dhaka University Library [658.848 LAG] (6).

153. International marketing strategy : analysis, development, and implementation

by Phillips, Chris; Doole, Isobel; Lowe, Robin.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Routledge, 1994Availability: Items available for loan: Dhaka University Library [658.848 PHI] (2).

154. 500強国际市场调查 / International Marketing

万力. by Wan, Li.

Edition: Di 1 ban.Material type: book Book; Format: print ; Literary form: not fiction Publisher: 北京 : 民主与建设出版社, 2002. Publisher: Beijing : Min zhu yu jian she chu ban she, 2005Other title: 国际市场调查 Other title: International marketing research; Wu bai qiang guo ji shi chang diao cha; Guo ji shi chang diao cha.Availability: Items available for loan: Dhaka University Library [658.84 JOI] (2).

155. Global marketing management

by Keegan, Warren J; Green, Mark C.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c2002Availability: Items available for loan: Dhaka University Library [658.848 KEG] (5).

156. Global marketing management : a strategic perspective

by Toyne, Brian; Walters, Peter George Pakenham.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Allyn and Bacon, c1989Availability: Items available for loan: Dhaka University Library [658.84 TOG] (2).

157. Global marketing : foreign entry, local marketing & global management

by Johansson, Johny K.

Edition: 3rd ed. (Int'l ed)Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill/Irwin, c2003Online Access: Publisher description | Table of contents Availability: Items available for loan: Dhaka University Library [658.848 JOG] (5).

158. International marketing management

by Jain, Subhash C.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston, Mass. : Kent Pub. Co., c1984Availability: Items available for loan: Dhaka University Library [658.848 JAI] (1).

159. Global marketing management : cases and readings

by Buzzell, Robert D; Quelch, John A; Bartlett, Christopher A.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Reading, Mass. : Addison-Wesley, c1995Availability: Items available for loan: Dhaka University Library [658.848 BUG] (3).

160. International marketing and export management

by Albaum, Gerald; Albaum, Gerald.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Wokingham, England : Reading, Mass. ; Addison-Wesley, c1989Availability: Items available for loan: Dhaka University Library [658.848 ALI] (2).

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