The Sage handbook of advertising [electronic resource] /
by Tellis, Gerard J; Ambler, Tim.
Material type: BookPublisher: Los Angeles : Sage Publications, 2007Description: xvi, 491p. : ills. 25 cm.ISBN: 9781412918862 (cased); 9781412918879 (pbk.).Subject(s): Advertising | Advertising -- Handbooks, manuals, etcOnline resources: Full text available from SAGE Knowledge - A-Z ListItem type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books | Dhaka University Library General Stacks | Non Fiction | 659.1 SAG (Browse shelf) | 1 | Available | 477576 |
Includes bibliographical references and index.
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