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The Sage handbook of advertising [electronic resource] /

by Tellis, Gerard J; Ambler, Tim.
Material type: materialTypeLabelBookPublisher: Los Angeles : Sage Publications, 2007Description: xvi, 491p. : ills. 25 cm.ISBN: 9781412918862 (cased); 9781412918879 (pbk.).Subject(s): Advertising | Advertising -- Handbooks, manuals, etcOnline resources: Full text available from SAGE Knowledge - A-Z List
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Item type Current location Collection Call number Copy number Status Date due Barcode
Books Books Dhaka University Library
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Non Fiction 659.1 SAG (Browse shelf) 1 Available 477576

Includes bibliographical references and index.

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Last Updated on September 15, 2019
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