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1. Managing the new product development process : cases and notes

by Dolan, Robert J.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Reading, Mass. : Addison-Wesley, c1993Availability: Items available for loan: Dhaka University Library [658.575 DOM] (3).

2. Strategic marketing management

by Dolan, Robert J.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston, Mass. : Harvard Business School, c1991Availability: Items available for loan: Dhaka University Library [658.802 STR] (1).

3. Marketing management : principles, analysis, and applications, vol 1

by Shapiro, Benson P; Dolan, Robert J; Quelch, John A.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1985Availability: Items available for loan: Dhaka University Library [658.802 SHM] (1).

Last Updated on September 15, 2019
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