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Readings in marketing

by Dirksen, Charles J; Kroeger, Arthur.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1963Availability: Items available for loan: Dhaka University Library [658.8 DIR] (1).

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2.
Advertising principles, problems, and cases

by Dirksen, Charles J; Kroeger, Arthur; Nicosia, Francesco M.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R. D. Irwin, 1977Availability: Items available for loan: Dhaka University Library [659.101 DIA] (9).

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3.
Advertising principles, problems, and cases

by Dirksen, Charles J; Kroeger, Arthur; Nicosia, Francesco M.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R. D. Irwin, 1983Availability: Items available for loan: Dhaka University Library [659.101 DIA] (3).

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4.
Advertising principles and problems

by Dirksen, Charles J; Kroeger, Arthur.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R. D. Irwin, 1968Availability: Items available for loan: Dhaka University Library [659.101 DIA] (1).

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5.
Advertising principles, problems, and cases

by Dirksen, Charles J; Kroeger, Arthur; Nicosia, Francesco M.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R. D. Irwin, 1973Availability: Items available for loan: Dhaka University Library [659.101 DIA] (2).

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6.
Advertising : principles and management cases

by Dirksen, Charles J; Kroeger, Arthur; Nicosia, Francesco M.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1983Availability: Items available for loan: Dhaka University Library [659.101 DIA] (4).

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7.
Advertising : principles and management cases

by Dirksen, Charles J; Kroeger, Arthur; Nicosia, Francesco M.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1983Availability: Items available for loan: Dhaka University Library [659.101 DIA] (3).

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