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1.
Strategic management : concepts and applications

by Certo, Samuel C; Peter, J. Paul.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Random House, Business Division, c1988Availability: Items available for loan: Dhaka University Library [658.4012 CES] (1).

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2.
Marketing management : knowledge and skills

by Peter, J. Paul; Donnelly, James H.

Edition: 10th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill Irwin, c2011Availability: Items available for loan: Dhaka University Library [658.8 PEM] (1).

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3.
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Marketing management : knowledge and skills

by Peter, J. Paul; Donnelly, James H.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill Irwin, c1986Availability: Items available for loan: Dhaka University Library [658.8 PEM] (1).

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4.
A preface to marketing management

by Tarpey, Lawrence X; Donnelly, James H; Peter, J. Paul.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Dallas : Business Publications, 1979Availability: Items available for loan: Dhaka University Library [658.8 TAP] (2).

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5.
A preface to marketing management

by Tarpey, Lawrence X; Peter, J. Paul; Donnelly, James H.

Edition: Rev. ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Plano, Tex. : Business Publications, 1982Availability: Items available for loan: Dhaka University Library [658.8 PEP] (16).

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6.
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson

by Peter, J. Paul; Olson, Jerry C. (Jerry Corrie).

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c2005Online Access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.8342 PEC] (1).

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