New and improved : the story of mass marketing in America /
by Tedlow, Richard S.
Material type: BookPublisher: New York : Basic Books, c1990Description: xi, 481 p. : ill. ; 24 cm.ISBN: 0465050239 :.Subject(s): Marketing -- United States -- History | Marketing -- United States -- Case studiesItem type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books | Dhaka University Library American Studies Corner | Non Fiction | 381.0973 TED (Browse shelf) | 1 | Available | 366562 |
Includes bibliographical references (p. [441]-466) and index.
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