Consumer behavior /
by Schiffman, Leon G; Wisenblit, Joe [jt.aut.].
Material type:
BookPublisher: Harlow : Pearson, 2019Edition: 12th, Global ed.Description: 508 p. : col. ill. ; 28 cm.ISBN: 9781292269245 (pbk).Subject(s): Consumers | Marketing
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8342 SCC (Browse shelf) | 1 | Available | 517772 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8342 SCC (Browse shelf) | 2 | Available | 517773 |
Glossary: p. 463-478.
Includes bibliographical references and indexes.
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