Dhaka University Library Online catalog › Results of search for 'su,complete-subfield:"Market segmentation."'

Refine your search

Availability
- Limit to currently available items.
Authors
- Kim, W. Chan. (1)
- Marshall, Sir Colin (1)
- Mauborgne, Renée. (1)
- Mcdonald, Malcolm (1)
- McEwan, Mhairi. (1)
- Show more
Holding libraries
- Dhaka University Library (5)
Item types
- Books (6)
Locations
- General Stacks (5)
Series
- Marketing for manage... (1)
- Ronald series on mar... (1)
Topics
- Communication in mar... (1)
- Customer services. (1)
- Economic development... (1)
- Market segmentation. (5)
- Marketing (1)
- Show more

	1.		Market segmentation : a step by step approach to creating profitable market segments by Mcdonald, Malcolm; Dunbar, Ian; Marshall, Sir Colin. Material type: Book; Format: print ; Literary form: not fiction Publisher: Houndmills ; London : Macmillan, 1993Availability: Items available for loan: Dhaka University Library [658.802 MCM] (10). Add to cart (remove)
	2.		Developing effective communications strategy : a benefit segmentation approach by Haley, Russell I. Material type: Book; Format: print ; Literary form: not fiction Publisher: New York : Wiley, 1985Availability: Items available for loan: Dhaka University Library [658.802 HAD] (6). Add to cart (remove)
	3.		Market segmentation : a step-by-step guide to profitable new business by Croft, Michael J. Material type: Book; Format: print ; Literary form: not fiction Publisher: New York : Routledge, 1994Availability: Items available for loan: Dhaka University Library [658.802 CRM] (1). Add to cart (remove)
	4.		Blue ocean strategy : how to create uncontested market space and make the competition irrelevant by Kim, W. Chan; Mauborgne, Renée. Material type: Book; Format: print ; Literary form: not fiction Publisher: Boston, Mass. : Harvard Business School Press, c2005Online Access: Table of contents Availability: Items available for loan: Dhaka University Library [658.802 KIB] (1). Add to cart (remove)
	5.		The streetcorner strategy for winning local markets : right sales, right service, right customers, right cost by Hall, Robert E. (Robert Estle). Material type: Book; Format: print ; Literary form: not fiction Publisher: Austin, Texas : Performance Press, c1994Availability: Items available for loan: Dhaka University Library [658.8 HAS] (1). Add to cart (remove)
	6.		The growth drivers : the definitive guide to building marketing capabilities / [electronic resource] by Bird, Andy; McEwan, Mhairi. Material type: Book; Format: available online ; Literary form: not fiction Publisher: Hoboken, N.J. : Wiley, 2012Online Access: Wiley Online Library Availability: No items available Add to cart (remove)

Dhaka University Library Online

Refine your search

Authors

Item types

Locations

Series

Topics