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1. Strategic management in the media : from theory to practice

by Kung, Lucy.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Los Angeles : SAGE , 2008 (2009 printing)Availability: Items available for loan: Dhaka University Library [302.23 KUS] (1).

2. Management of electronic media

by Albarran, Alan B.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Belmont : Thomson, 2006Availability: Items available for loan: Dhaka University Library [302.23068 ALM] (3).

3. Management of electronic and digital media

by Albarran, Alan B.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Cengage Learning, 2017Availability: Items available for loan: Dhaka University Library [302.23 ALM] (1).

4. Media management and economics research in a transmedia environment

by Albarran, Alan B.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London ; New York : Routledge, 2013Availability: Items available for loan: Dhaka University Library [302.23 MED] (2).

Last Updated on September 15, 2019
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