Contractual marketing systems
by Thompson, Donald N [ed.]; American Marketing Association.
Material type:
BookPublisher: Lexington, Mass., Heath Lexington Books [1971]Description: xxi, 329 p. illus. 23 cm.Subject(s): Marketing -- Congresses | Franchises (Retail trade)
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Dhaka University Library General Stacks | Non Fiction | 658.8 THC (Browse shelf) | 1 | Available | A250955 |
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| 658.8 TEI International marketing / | 658.8 TEI International marketing / | 658.8 THA Agricultural marketing. / | 658.8 THC Contractual marketing systems | 658.8 THG The Great writings in marketing : | 658.8 THG The Great writings in marketing : | 658.8 THM The marketing strategy game : |
Papers originally presented at a workshop sponsored by the American Marketing Association and held at the C. W. Post campus of Long Island University in August 1970.
Includes bibliographies.
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