Marketing management : analysis, planning, implementation and control /
by Kotler, Philip; Keller, Kevin Lane.
Material type:
BookPublisher: NewJersey : Prentice-Hall, 1980. Edition: 4th edi.Description: xi, 722 p. : ill.; 24 cm.ISBN: 9781292092621.Subject(s): Marketing | Management
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Dhaka University Library General Stacks | Non Fiction | 658.8 KOM (Browse shelf) | Available | A194618 | ||
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Dhaka University Library General Stacks | Non Fiction | 658.8 KOM (Browse shelf) | Available | A194619 | ||
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Dhaka University Library General Stacks | Non Fiction | 658.8 KOM (Browse shelf) | Available | A194617 | ||
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Dhaka University Library General Stacks | Non Fiction | 658.8 KOM (Browse shelf) | Available | 330562 | ||
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Dhaka University Library General Stacks | Non Fiction | 658.8 KOM (Browse shelf) | Available | 342224(D) | ||
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Dhaka University Library General Stacks | Non Fiction | 658.8 KOM (Browse shelf) | 3 | Available | A194610 | |
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Dhaka University Library General Stacks | Non Fiction | 658.8 KOM (Browse shelf) | 3 | Available | A194612 | |
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Dhaka University Library General Stacks | Non Fiction | 658.8 KOM (Browse shelf) | 7 | Available | A194616 |
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| 658.8 KOM Marketing management / | 658.8 KOM Marketing management / | 658.8 KOM Marketing management : | 658.8 KOM Marketing management : | 658.8 KOM Marketing management : | 658.8 KOM marketing management/ | 658.8 KOM marketing management/ |
Glossary: p. G.1-G.10
Includes bibliographical references and index
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