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Motivation in advertising; motives that make people buy.

by Martineau, Pierre.
Material type: materialTypeLabelBookSeries: McGraw-Hill series in advertising and selling.Publisher: New York, McGraw-Hill, 1957Description: 210 p. illus. 24 cm.Subject(s): Advertising -- Psychological aspects
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Books Books Dhaka University Library
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Books Books Dhaka University Library
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Books Books Dhaka University Library
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Books Books Dhaka University Library
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Books Books Dhaka University Library
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Books Books Dhaka University Library
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Books Books Dhaka University Library
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Books Books Dhaka University Library
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