Effective advertising : understanding when, how, and why advertising works /
by Tellis, Gerard J.
Material type:
BookPublisher: New Delhi : Response Books, c2004Description: 203 p. : ill. ; 24 cm.ISBN: 0761922520 (cloth); 8178293706; 0761922539 (paper).Subject(s): Advertising | Consumers -- Attitudes
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Books
|
Dhaka University Library General Stacks | Non Fiction | 659.1 TEE (Browse shelf) | 1 | Available | 414449 | |
|
Books
|
Dhaka University Library General Stacks | Non Fiction | 659.1 TEE (Browse shelf) | 1 | Available | 4207282 | |
|
Books
|
Dhaka University Library General Stacks | Non Fiction | 659.1 TEE (Browse shelf) | 3 | Available | 420729 | |
|
Books
|
Dhaka University Library General Stacks | Non Fiction | 659.1 TEE (Browse shelf) | 4 | Available | 420730 | |
|
Books
|
Dhaka University Library General Stacks | Non Fiction | 659.1 TEE (Browse shelf) | 5 | Available | 420731 | |
|
Books
|
Dhaka University Library General Stacks | Non Fiction | 659.1 TEE (Browse shelf) | 6 | Available | 420732 | |
|
Books
|
Dhaka University Library General Stacks | Non Fiction | 659.1 TEE (Browse shelf) | 8 | Available | 452015 |
Browsing Dhaka University Library Shelves , Shelving location: General Stacks , Collection code: Non Fiction Close shelf browser
|
|
|
|
No cover image available |
|
|
||
| 659.1 TEE Effective advertising : | 659.1 TEE Effective advertising : | 659.1 TEE Effective advertising : | 659.1 TEE Effective advertising : | 659.1 TOS Sociopolitical economy of advertising & pamphleteering / | 659.1 TOU Up the organization : | 659.1 TOU Up the organization : |
Includes bibliographical references and index.
There are no comments for this item.