Basic marketing /
by McCarthy, E. Jerome; Shapir, Stanley J.
Material type:
BookPublisher: Homewood, Ill., R. D. Irwin, 1979Edition: 2nd ed.Description: xxvi, 755 p. illus., maps. 24 cm.ISBN: 0256021384.Subject(s): Marketing -- Management
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.8 MCB (Browse shelf) | 1 | Available | A275076 |
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| 658.8 MCB Basic marketing : | 658.8 MCB Basic marketing : | 658.8 MCB Basic marketing : | 658.8 MCB Basic marketing / | 658.8 MCE Essentials of marketing / | 658.8 MCE Essentials of marketing / | 658.8 MCE Essentials of marketing / |
Bibliographical footnotes.
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