Dhaka University Library Online catalog › Results of search for 'su,complete-subfield:"Brand."'

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	1.		TechnoBrands : how to create & use "brand identity" to market, advertise & sell technology products by Pettis, Chuck. Material type: Book; Format: print ; Literary form: not fiction Publisher: New York : AMACOM, c2000Availability: Items available for loan: Dhaka University Library [620.0068 PET] (2). Add to cart (remove)
	2.		Brand Management : the Indian context by Moorthi, Y. L. R. Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Distributors, UBS Publishers' Distributors, 2000Availability: Items available for loan: Dhaka University Library [658 MOB] (2). Add to cart (remove)
	3.		Brand power by Stobart, Paul. Material type: Book; Format: print ; Literary form: not fiction Publisher: Washington Square, N.Y. : New York University Press, c1994Availability: Items available for loan: Dhaka University Library [658.827 BRA] (3). Add to cart (remove)
	4.		Brand power by Stobart, Paul. Material type: Book; Format: print ; Literary form: not fiction Publisher: Washington Square, N.Y. : New York University Press, c1994Online Access: Contributor biographical information \| Publisher description Availability: Items available for loan: Dhaka University Library [658.827 BRA] (4). Add to cart (remove)
	5.		Brand power Material type: Book; Format: print ; Literary form: not fiction Publisher: Houndmills, Basingstoke, Hampshire : Macmillan, 1994Availability: Items available for loan: Dhaka University Library [658.827 BRA] (2). Add to cart (remove)
	6.		No cover image available Managing Indian brands : marketing concepts and strategies by Ramesh Kumar, S. Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Distributors, UBS Publisher's Distributors, c2001Availability: Items available for loan: Dhaka University Library [658.8 KUM] (2). Add to cart (remove)
	7.		Strategic brand management : building, measuring, and managing brand equity by Keller, Kevin Lane. Edition: 3rd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2008Online Access: Table of contents only Availability: Items available for loan: Dhaka University Library [658.82 KES] (5). Add to cart (remove)
	8.		How Korean brands soar all over the world : lessons from Korea's top 10 winning cases by Pratt, Greg; Jun, Minja; Kim, Miyea; Han, Jeongsoo. Material type: Book; Format: print ; Literary form: not fiction Publisher: Seoul : 1000 Years' Treasures, 2014.Availability: Items available for loan: Dhaka University Library [658.827 HOW] (2). Add to cart (remove)
	9.		Megabrands : how to build them, how to beat them by Loden, D. John. Material type: Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : Business One Irwin, c1992Availability: Items available for loan: Dhaka University Library [658.827 LOM] (1). Add to cart (remove)
	10.		Brand marketing : building winning brand strategies that deliver value and customer satisfaction by Weilbacher, william M. Material type: Book; Format: print ; Literary form: not fiction Publisher: Lincolnwood, Ill. : NTC Business Books, c1993Availability: Items available for loan: Dhaka University Library [658.827 WEB] (1). Add to cart (remove)
	11.		Advertising media planning : a brand management approach by Kelley, Larry D; Jugenheimer, Donald W. Material type: Book; Format: print ; Literary form: not fiction Publisher: Armonk, N.Y. : M.E. Sharpe, c2004Availability: Items available for loan: Dhaka University Library [659.1 KEA] (1). Add to cart (remove)
	12.		Corporate reputation : managing opportunities and threats by Burke, Ronald J; Martin, Graeme; Cooper, Cary L. Material type: Book; Format: print ; Literary form: not fiction Publisher: Farnham, Surrey : Burlington, VT : Gower ; Ashgate Pub., c2011Availability: Items available for loan: Dhaka University Library [659.2 COR] (1). Add to cart (remove)
	13.		Brand positioning : strategies for competitive advantage by Sengupta, Subroto. Edition: 2nd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Tata McGraw-Hill, 2005Availability: Items available for loan: Dhaka University Library [658.827 SEB] (1). Add to cart (remove)
	14.		Becoming a category of one : how extraordinary companies transcend commodity and defy comparison / [electronic resource] by Calloway, Joe. Edition: 2nd ed., rev. and updated.Material type: Book; Format: available online ; Literary form: not fiction Publisher: Hoboken, N.J. : John Wiley & Sons, ©2009Online Access: Wiley Online Library Availability: No items available Add to cart (remove)
	15.		Fire phenomena and the earth system : an interdisciplinary guide to fire science / [electronic resource] by Belcher, Claire M. Material type: Book; Format: available online ; Literary form: not fiction Publisher: Chicester : Wiley-Blackwell, 2013Online Access: Wiley Online Library Availability: No items available Add to cart (remove)
	16.		Retail Marketing and Branding : a Definitive Guide to Maximizing ROI / [electronic resource] by Perrey, Jesko; Spillecke, Dennis. Edition: 2nd ed.Material type: Book; Format: available online ; Literary form: not fiction Publisher: Hoboken : Wiley, 2012Online Access: Wiley Online Library Availability: No items available Add to cart (remove)
	17.		Origination : the geographies of brands and branding / [electronic resource] by Pike, Andy. Material type: Book; Format: available online ; Literary form: not fiction Publisher: Chichester, West Sussex, UK : Wiley Blackwell, 2015.Online Access: Wiley Online Library Availability: No items available Add to cart (remove)
	18.		No cover image available Transforming the informal to a formal sector through branding : a study on processed foods in Dhaka city / [PhD Thesis] by Alam, Mohammod Sayeed. Material type: Book; Format: print ; Literary form: not fiction Publisher: Dhaka : University of Dhaka, 2020Availability: Items available for reference: Dhaka University Library [658.827 ALT] (1 ). Add to cart (remove)
	19.		No cover image available Factors affecting customers' brand switching behavior : a study on edible oil brands in Bangladesh / [Mphil Thesis] by Rahman, Taslima. Material type: Book; Format: print ; Literary form: not fiction Publisher: Dhaka : University of Dhaka, 2022Availability: Items available for reference: Dhaka University Library [658.8343 RAF] (1 ). Add to cart (remove)
	20.		Aaker on branding : 20 principles that drive success by Aaker, David. Material type: Book; Format: print ; Literary form: not fiction Publisher: New York : Morgan James, 2014Availability: Items available for loan: Dhaka University Library [658.827 AAA] (4). Add to cart (remove)

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