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101. Contemporary marketing

by Boone, Louis E; Kurtz, David L.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale, Ill.: Dryden Press, c1974Availability: Items available for loan: Dhaka University Library [658.8 BOC] (2).

102. Marketing : principles & strategy

by Assael, Henry.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Forth Worth : Dryden Press, c1993Availability: Items available for loan: Dhaka University Library [658.8 ASM] (3).

103. Advertising : its role in modern marketing

by Krugman, Dean M.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Fort Worth : Dryden Press, c1994Availability: Items available for loan: Dhaka University Library [659.8 BEM] (1).

104. Productivity management text & cases

by Chen, G; McGarrah, Robert E.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chicago : Dryden Press, c1982Availability: Items available for loan: Dhaka University Library [658.5 CHP] (2).

105. Management decisions for production operations

by Brown, Robert Goodell.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale, Ill. : Dryden Press, 1971Availability: Items available for loan: Dhaka University Library [658.5 A81723] (1).

106. Contemporary marketing

by Boone, Louis E; Kurtz, David L.

Edition: 8thMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: Ill.: Dryden Press, c1995Availability: Items available for loan: Dhaka University Library [658.8 BOC] (2).

107. Behavioral models for market analysis : foundations for marketing action

by Nicosia, Francesco M; Wind, Yoram.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale, Ill. : Dryden Press, c1977Availability: Items available for loan: Dhaka University Library [658.83 NIB] (2).

108. Advertising, promotion & supplemental aspects of integrated marketing communications

by Shimp, Terence A.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Fort Worth : Dryden Press, c2000Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications; Advertising promotion.Online Access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Dhaka University Library [658.82 X2446] (1).

109. Behavioral models for market analysis : foundations for marketing action

by Nicosia, Francesco M; Wind, Yoram.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale, Ill. : Dryden Press, c1977Availability: Items available for loan: Dhaka University Library [658.83 NIB] (3).

110. Modern marketing

by Rachman, David J; Romano, Elaine Kotary.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale, Ill. : Dryden Press, c1980Availability: Items available for loan: Dhaka University Library [658.8 RAM] (1).

111. Business marketing management : a strategic view of industrial and organizational markets

by Hutt, Michael D; Speh, Thomas W; Hutt, Michael D.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chicago : Dryden Press, c1989Availability: Items available for loan: Dhaka University Library [658.8 GOI] (2).

112. International marketing

by Terpstra, Vern.

Edition: 2d ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale, Ill. : Dryden Press, c1978Availability: Items available for loan: Dhaka University Library [658.8 TEI] (1).

113. Marketing and society : text and cases

by Gist, Ronald R.

Edition: 2d ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale, Ill. : Dryden Press, c1974Availability: Items available for loan: Dhaka University Library [658.8 GIM] (1).

114. Retail management : satisfaction of consumer needs

by Marquardt, Raymond A; Makens, James C; Roe, Robert G.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale, Ill. : Dryden Press, c1975Availability: Items available for loan: Dhaka University Library [658.883 MAR] (4).

115. Advertising : its role in modern marketing

by Dunn, S. W; Barban, A. M.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale : Dryden Press, 1978Availability: Items available for loan: Dhaka University Library [659.1 DUA] (7).

116. Exploring marketing research

by Zikmund, William G.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chicago : Dryden Press, c1982Availability: Items available for loan: Dhaka University Library [658.839 ZIE] (1).

117. Advertising : its role in modern marketing

by Dunn, S. W; Barban, A. M.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale : Dryden Press, 1974Availability: Items available for loan: Dhaka University Library [659.1 DUA] (1).

118. Advertising : its role in modern marketing

by Dunn, S. W.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale : Dryden Press, 1966Availability: Items available for loan: Dhaka University Library [659.1 DUA] (1).

119. A treasury of the theatre : from Henrik Ibsen to Arthur Miller

by Gassner, John; Mantle, Burns.

Edition: Rev. ed. for colleges.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Simon and Schuster; distributed by the Dryden Press; 1950Availability: Items available for loan: Dhaka University Library [792 GAT] (1).

120. A Treasury of the theatre : from Aeschylus to Hebbel

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : distributed by the Dryden Press; published by Simon and Schuster, [c1963]Availability: Items available for loan: Dhaka University Library [792 GAT] (2).

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