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21. Legends in consumer behavior : Vol. 6

by Belk, Russell W.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2014Availability: Items available for loan: Dhaka University Library [658.8342 BEL] (1).

22. Legends in consumer behavior : Vol. 7

by Belk, Russell W.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2014Availability: Items available for loan: Dhaka University Library [658.8342 BEL] (1).

23. Legends in consumer behavior : Vol. 8

by Belk, Russell W.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2014Availability: Items available for loan: Dhaka University Library [658.8342 BEL] (1).

24. Legends in consumer behavior : Vol. 9

by Belk, Russell W.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2014Availability: Items available for loan: Dhaka University Library [658.8342 BEL] (1).

25. Legends in consumer behavior : Vol. 10

by Belk, Russell W.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2014Availability: Items available for loan: Dhaka University Library [658.8342 BEL] (1).

26. Critical marketing studies

by Tadajewski, Mark; Maclaran, Pauline.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : SAGE, 2009Availability: Items available for loan: Dhaka University Library [658.8 CRI] (3).

27. The mature market : a strategic marketing guide to America's fastest growing population segment

by Menchin, Robert S.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chicago, Ill. : Probus Pub., c1989Availability: Items available for loan: Dhaka University Library [658.802 MEM] (1).

28. Consumer behavior and managerial decision making

by Kardes, Frank R.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c2002Availability: Items available for loan: Dhaka University Library [658.8342 KAC] (9).

29. Consumer behavior

by Schiffman, Leon G; Kanuk, Leslie Lazar.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Prentice Hall of India, c2005Availability: Items available for loan: Dhaka University Library [658.8342 SCC] (1).

30. Subliminal selling skills

by Johnson, Kerry L.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York, NY : AMACOM American Management Association, c1988Availability: Items available for loan: Dhaka University Library [658.8 JOS] (1).

31. Predatory marketing : what everyone in business needs to know to win today's consumer

by Beemer, C. Britt; Shook, Robert L.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : William Morrow, c1997Availability: Items available for loan: Dhaka University Library [658.800973 BEP] (1).

32. Behavioral science foundations of consumer behavior

by Cohen, Joel B.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Free, 1972Availability: Items available for loan: Dhaka University Library [658.83 COB] (1).

33. Consumer behaviour

by Chisnall, Peter M; Chisnall, Peter M.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : New York ; McGraw-Hill, c1995Availability: Items available for loan: Dhaka University Library [658.83 CHC] (2).

34. Handbook of marketing scales : multi-item measures for marketing and consumer behavior research

by Bearden, William O; Netemeyer, Richard G.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage, c1999Online Access: Table of contents only | Publisher description Availability: Items available for loan: Dhaka University Library [658.83 BEH] (1).

35. Consumer behavior : concepts and strategies

by Berkman, Harold W; Gilson, Christopher C.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Encino, Calif. : Dickenson, c1978Availability: Items available for loan: Dhaka University Library [658.83 BEC] (14).

36. Word-of-mouth marketing

by Wilson, Jerry R.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : J. Wiley, c1991Availability: Items available for loan: Dhaka University Library [658.812 WIW] (1).

37. Pre-commerce : how companies and customers are transforming business together

by Pearson, Bob; Zehr, Dan.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: San Francisco : Jossey-Bass, c2011Availability: Items available for loan: Dhaka University Library [658.812 PEP] (1).

38. Consumer behaviour : buying, having and being

by Solomon, Michael R.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : PHI Learning, 2009Other title: Consumer behavior.Availability: Items available for loan: Dhaka University Library [658.8342 SOC] (2).

39. Perspectives in consumer behavior

by Kassarjian, Harold H; Robertson, Thomas S.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Englewood Cliffs, N.J. : Prentice Hall, 1991Availability: Items available for loan: Dhaka University Library [658.83 KAP] (4).

40. Consumer behavior : an integrative approach

by McNeal, James U.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Little, Brown, c1982Availability: Items available for loan: Dhaka University Library [658.83 MCC] (2).

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