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321. Contractual marketing systems

by Thompson, Donald N. -- American Marketing Association

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Lexington, Mass., Heath Lexington Books [1971]Availability: Items available for loan: Dhaka University Library [658.8 THC] (1).

322. Marketing

by Rosenberg, Larry J.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1977Availability: Items available for loan: Dhaka University Library [658.8 ROM] (5).

323. Marketing in perspective

by Majaro, Simon.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : Allen & Unwin, 1982Availability: Items available for loan: Dhaka University Library [658.8 MAM] (2).

324. Marketing : contemporary dimensions

by Robicheaux, Robert A; Pride, William M; Ferrell, O. C.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Houghton Mifflin, c1980Availability: Items available for loan: Dhaka University Library [658.8 ROM] (2).

325. Introduction to sales management

by Tosdal, Harry R. (Harry Rudolph).

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York, McGraw-Hill, 1957Availability: Items available for loan: Dhaka University Library [658.8 TOI] (2).

326. Hands-on social marketing : a step-by-step guide

by Weinreich, Nedra Kline.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c1999Online Access: Publisher description | Table of contents only Availability: Items available for loan: Dhaka University Library [658.8 WEH] (3).

327. Essentials of marketing

by Lamb, Charles W; Hair, Joseph F; McDaniel, Carl.

Edition: 5th ed. Material type: book Book; Format: print ; Literary form: not fiction Publisher: Ohio : Thomson, 2006Availability: Items available for loan: Dhaka University Library [658.8 LAE] (3).

328. Marketing overseas

by West, Alan.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : Pitman Pub., 1987Availability: Items available for loan: Dhaka University Library [658.8 DEM] (2).

329. The marketing strategy game : player's manual

by Thompson, Arthur A; Stappenbeck, Gregory J.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, IL : Irwin, c1991Availability: Items available for loan: Dhaka University Library [658.8 THM] (1).

330. Case studies in marketing : the Indian context

by R. Srinivasan.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Prentice-Hall of India, 2005Availability: Items available for loan: Dhaka University Library [658.8 SRC] (3).

331. Basic marketing : a managerial approach

by McCarthy, E. Jerome. (Edmund Jerome).

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R. D. Irwin, 1978Availability: Items available for loan: Dhaka University Library [658.8 MCB] (3).

332. Marketing: text, techniques, and cases

by Hansen, Harry L.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1967Availability: Items available for loan: Dhaka University Library [658.8 HAM] (3).

333. Indian consumers : studies and cases for marketing decisions

by Mehta, Subhash C.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Bombay : Tata McGraw-Hill, 1973Availability: Items available for loan: Dhaka University Library [658.83 MEI] (21).

334. Understanding services management : integrating marketing, organisational behaviour, operations, and human resource management

by Glynn, William J; Barnes, James G.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chichester ; New York : Wiley, c1995Availability: Items available for loan: Dhaka University Library [658.8 UND] (1).

335. Marketing in emerging companies

by Davis, Robert Tyrrell; Smith, F. Gordon.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Reading, Mass. : Addison-Wesley, c1984Availability: Items available for loan: Dhaka University Library [658.8 DAM] (1).

336. Quantitative analysis for marketing management

by King, William Richard.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, 1967Availability: Items available for loan: Dhaka University Library [658.800182 KIQ] (2).

337. Fundamentals of marketing

by Stanton, William J.

Edition: 3d ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York: McGraw-Hill, 1978Availability: Items available for loan: Dhaka University Library [658.84 TAF] (4).

338. Basic marketing

by McCarthy, E. Jerome (Edmund Jerome); Shapiro, Stanley J.

Edition: 2nd canadian ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : I.D. Irwin, 1978Availability: Items available for loan: Dhaka University Library [658.8 MCB] (3).

339. The mature market : a strategic marketing guide to America's fastest growing population segment

by Menchin, Robert S.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chicago, Ill. : Probus Pub., c1989Availability: Items available for loan: Dhaka University Library [658.802 MEM] (1).

340. Marketing in the American economy

by Vaile, Roland S. (Roland Snow).

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York: Ronald Press Co. , 1952Availability: Items available for loan: Dhaka University Library [658.8 VAM] (4).

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