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3201. The PIMS principles : linking strategy to performance

by Buzzell, Robert D. (Robert Dow); Gale, Bradley T.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : London ; Free, Collier Macmillan, c1987Online Access: Contributor biographical information | Publisher description | Sample text | Table of contents only Availability: Items available for loan: Dhaka University Library [658.802 BUP] (1).

3202. Hearing the voice of the market : competitive advantage through creative use of market information

by Barabba, Vincent P; Zaltman, Gerald.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston, Mass. : Harvard Business School, c1991Availability: Items available for loan: Dhaka University Library [658.802 BAH] (1).

3203. Sales management : decisions, policies, and cases

by Still, Richard Ralph; Cundiff, Edward W.

Edition: 2d ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1969Availability: Items available for loan: Dhaka University Library [658.817 STS] (1).

3204. Sales program management : formulation and implementation

by Shapiro, Benson P.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1977Availability: Items available for loan: Dhaka University Library [658.812 SHS] (1).

3205. Winning the service game

by Schneider, Benjamin; Bowen, David Earl.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston, Mass. : Harvard Business School Press, c1995Availability: Items available for loan: Dhaka University Library [658.812 SCW] (1).

3206. Strategic market relationships : from strategy to implementation

by Donaldson, Bill; O'Toole, Tom.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chichester, England : Wiley, c2007Online Access: Table of contents only | Contributor biographical information | Publisher description Availability: Items available for loan: Dhaka University Library [658.812 DOS] (1).

3207. Marketing research : an applied approach

by Kinnear, Thomas C; Taylor, James R.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1996Online Access: Publisher description | Table of contents Availability: Items available for loan: Dhaka University Library [658.83 KIM] (3).

3208. Customer relationship management : concepts and cases

by Rai, Alok Kumar.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : PHI Learning, 2009Availability: Items available for loan: Dhaka University Library [658.812 RAC] (1).

3209. Customer relationship management

by Mohamed, H. Peeru; Sagadevan, A.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Vikas, 2002Availability: Items available for loan: Dhaka University Library [658.812 MOC] (2).

3210. Horizontal management : beyond total customer satisfaction

by Denton, D. Keith.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Lexington Books, c1991Availability: Items available for loan: Dhaka University Library [658.812 DEH] (1).

3211. Sales forecasting

by -- The Conference Board

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : The conference Board, 1984Availability: Items available for loan: Dhaka University Library [658.818 COS] (2).

3212. Marketing analysis and decision making

by Marcus, Burton; Tauber, Edward.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Little, Brown, c1979Availability: Items available for loan: Dhaka University Library [658.83 MAM] (1).

3213. Megabrands : how to build them, how to beat them

by Loden, D. John.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : Business One Irwin, c1992Availability: Items available for loan: Dhaka University Library [658.827 LOM] (1).

3214. Branding demystified : plans to payoffs

by Verma, Harsh.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Thousand Oaks, Calif. ; Response Books, 2010Availability: Items available for loan: Dhaka University Library [658.827 VEB] (1).

3215. Marketing research : an applied approach

by Kinnear, Thomas C; Taylor, James R. (James Ronald).

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1983Availability: Items available for loan: Dhaka University Library [658.83 KIM] (1).

3216. Marketing research : an applied approach

by Kinnear, Thomas C; Taylor, James R. (James Ronald).

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1979Availability: Items available for loan: Dhaka University Library [658.83 KIM] (1).

3217. Close to the customer : 25 management tips from the other side of the counter

by Donnelly, James H.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : Business One Irwin, c1992Availability: Items available for loan: Dhaka University Library [658.812 DOC] (1).

3218. Jeffrey Gitomer's little book of leadership : the 12.5 strengths of responsible, reliable, remarkable leaders that create results, rewards, and resilience

by Gitomer, Jeffrey H; Hersey, Paul.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hoboken, N. J. : John Wiley & Sons Inc., 2011Other title: Little book of leadership : the 12.5 strengths of responsible, reliable, remarkable leaders that create results, rewards, and resilience.Availability: Items available for loan: Dhaka University Library [658.85 GIJ] (1).

3219. The complete guide to regional marketing

by McKenna, Shawn.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : Business One Irwin, c1992Availability: Items available for loan: Dhaka University Library [658.83 MCC] (1).

3220. Learning experiences in retailing : text and cases

by Borgen, C. Winston.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Pacific Palisades, Calif. : Goodyear Pub. Co., c1976Availability: Items available for loan: Dhaka University Library [658.87 BOL] (5).

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