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61. "Are they selling her lips?" : advertising and identity

by Moog, Carol.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Morrow, c1990Availability: Items available for loan: Dhaka University Library [659.2 MOA] (1).

62. Rural marketing : targeting the non-urban consumer

by Velayudhan, Sanal Kumar.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi ; Thousand Oaks, Calif. : Response Books, 2002Online Access: Publisher description | Table of contents only Availability: Items available for loan: Dhaka University Library [658.87 VER] (2).

63. Rural marketing : targeting the non-urban consumer

by Velayudhan, Sanal Kumar.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Thousand Oaks, Calif. ; Response Books, 2002Availability: Items available for loan: Dhaka University Library [658.87 VER] (1).

64. Applications of the sciences in marketing management

by Bass, Frank Myron; King, Charles W; Pessemier, Edgar A. -- Krannert Graduate School of Industrial Administration

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Wiley, 1968Availability: Items available for loan: Dhaka University Library [658.5 BAP] (1).

65. Land of desire : merchants, power, and the rise of a new American culture

by Leach, William.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Pantheon Books, c1993Availability: Items available for loan: Dhaka University Library [381.141 LEA] (1).

66. Consumer behavior

by Hoyer, Wayne D; Maclnnis, Deborah J; Pieters, Rik.

Edition: 6thMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: Ohio : South-Western Cengage Learning, 2013Availability: No items available

67. Product innovation toolbox : a field guide to consumer understanding and research / [electronic resource]

by Beckley, Jacqueline H; Paredes, Maria Dulce; Lopetcharat, Kannapon.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Hoboken : John Wiley & Sons, 2012Online Access: Wiley Online Library Availability: No items available

68. Legends in consumer behavior : Jacob Jacoby : v. 1

by Sheth, Jagdish N.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2015Availability: Items available for loan: Dhaka University Library [658.8342 LEG] (2).

69. Legends in consumer behavior : Jacob Jacoby : v. 2

by Sheth, Jagdish N.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2015Availability: Items available for loan: Dhaka University Library [658.8342 LEG] (2).

70. Legends in consumer behavior : Jacob Jacoby : v. 3

by Sheth, Jagdish N.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2015Availability: Items available for loan: Dhaka University Library [658.8342 LEG] (2).

71. Legends in consumer behavior : Jacob Jacoby : v. 4

by Sheth, Jagdish N.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2015Availability: Items available for loan: Dhaka University Library [658.8342 LEG] (2).

72. Legends in consumer behavior : Jacob Jacoby : v. 5

by Sheth, Jagdish N.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2015Availability: Items available for loan: Dhaka University Library [658.8342 LEG] (2).

73. Legends in consumer behavior : Jacob Jacoby : v. 6

by Sheth, Jagdish N.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2015Availability: Items available for loan: Dhaka University Library [658.8342 LEG] (2).

74. Legends in consumer behavior : Jacob Jacoby : v. 7

by Sheth, Jagdish N.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2015Availability: Items available for loan: Dhaka University Library [658.8342 LEG] (2).

75. Legends in consumer behavior : Jacob Jacoby : v. 8

by Sheth, Jagdish N.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage, 2015Availability: Items available for loan: Dhaka University Library [658.8342 LEG] (2).

76. Handbook of tourist behavior : theory & practice

by Kozak, Metin; Decrop, Alain.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Routledge, 2012Availability: Items available for loan: Dhaka University Library [910.688 HAN] (2).

77. Predictive analytics : the power to predict who will click, buy, lie, or die

by Siegel, Eric.

Edition: Revised and Updated Edition.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Jersey : Wiley, 2016.Online Access: Cover image Availability: Items available for loan: Dhaka University Library [303.49 SIP] (2).

78. Predictive analytics and data mining : concepts and practice with RapidMiner / [electronic resource]

by Kotu, Vijay; Deshpande, Balachandre.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Amsterdam : Elsevier Ltd., 2014.Online Access: ScienceDirect Availability: No items available

79. Contemporary issues in marketing and consumer behaviour

by Parsons, Elizabeth; Maclaran, Pauline; Chatzidakis, Andreas.

Edition: 2nd ed. Material type: book Book; Format: print ; Literary form: not fiction Publisher: London ; New York : Routledge, 2018.Availability: Items available for loan: Dhaka University Library [658.8 PAC] (2).

80. Context and cognition in consumer psychology : how perception and emotion guide action

by Foxall, Gordon R.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London ; New York : Routledge, 2018.Availability: Items available for loan: Dhaka University Library [658.8342 FOC] (2).

Last Updated on September 15, 2019
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