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Principles of marketing /

by Kotler, Philip; Armstrong, Gary [jt. aut.]; Opresnik, Marc Oliver [jt. aut.].
Material type: materialTypeLabelBookPublisher: Harlow : Pearson Education, 2021Edition: 18th, global ed.Description: 728 p. : col. ill. ; 27 cm.ISBN: 9781292341132 (pbk).Subject(s): Marketing
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Item type Current location Collection Call number Copy number Status Date due Barcode
Books Books Dhaka University Library
General Stacks
Non Fiction 658.8 KOP (Browse shelf) 1 Available 524614
Books Books Dhaka University Library
General Stacks
Non Fiction 658.8 KOP (Browse shelf) 2 Available 524615

Glossary: p. 649 - 658.
Includes bibliographical references and index.

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Last Updated on September 15, 2019
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