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961. Services marketing : concepts, strategies, & cases

by Hoffman, K. Douglas; Bateson, John E. G.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Cengage Learning, 2017Availability: Items available for loan: Dhaka University Library [658.8 HOS] (2).

962. Foundations of marketing

by Pride, William M; Ferrell, O. C.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Cengage Learning, 2017Availability: Items available for loan: Dhaka University Library [658.8 PRF] (2).

963. Basic marketing research : customer insights and managerial action

by Brown, Tom J; Suter, Tracy A; Churchill, Gilbert A.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Cengage Learning, 2018.Availability: Items available for loan: Dhaka University Library [658.83 BRB] (2).

964. Artist management : agility in the creative and cultural industries

by Morrow, Guy.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London ; NewYork : Routledge, 2018Availability: Items available for loan: Dhaka University Library [706 MOA] (2).

965. Impact of marketing strategies and techniques on pharmaceutical market of Bangladesh / [PhD Thesis]

by Sultana, Jesmin.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Dhaka : University of Dhaka, 2020Availability: Items available for reference: Dhaka University Library [658.8 SUI] (1 ).

966. Library marketing basics

by Polger, Mark Aaron.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Lanham : Rowman & Littlefield, 2019Availability: Items available for loan: Dhaka University Library [021.7 POL] (2).

967. Principles of marketing

by Kotler, Philip; Armstrong, Gary; Opresnik, Marc Oliver.

Edition: 18th, global ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Harlow : Pearson Education, 2021Availability: Items available for loan: Dhaka University Library [658.8 KOP] (2).

968. International marketing

by Cateora, Philip R; Gilly, Mary C; Graham, John L; Money, R. Bruce.

Edition: 17th, McGraw-Hill education Int. ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw Hill Education, 2016Availability: Items available for loan: Dhaka University Library [658.8 INT] (1).

969. Supply and value chain analysis in the marketing of major fish species in Sylhet district, Bangladesh / [MS Thesis]

by Hasan, Md. Mehedi.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Dhaka : University of Dhaka, 2021Availability: Items available for reference: Dhaka University Science Library [381.437 HAS] (1 ).

970. ইসলামে পণ্য বিপণন পদ্ধতি = Product marketing policy in Islam / [পিএইচডি অভিসন্দর্ভ]

by ফারুক, মোঃ ওমর.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: ঢাকা : ঢাকা বিশ্ববিদ্যালয়, ২০২২ ।Availability: Items available for reference: Dhaka University Library [658.8 FAI] (1 ).

971. Consumer behavior

by Schiffman, Leon G; Wisenblit, Joseph; Kumar, S. Ramesh.

Edition: 12th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Noida : Pearson, 2019Availability: Items available for loan: Dhaka University Library [658.8342 SCC] (2).

972. Marketing for hospitality and tourism

by Kotler, Philip; Bowen, John T; Makens, James C; Baloglu, Seyhmus.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Pearson, 2017Availability: Items available for loan: Dhaka University Library [647.94 MAR] (2).

973. Marketing management

by Kotler, Philip; Keller, Kevin Lane.

Edition: 15th ed. Material type: book Book; Format: print ; Literary form: not fiction Publisher: Noida : Pearson, 2016 (2017 printing)Availability: Items available for loan: Dhaka University Library [658.8 KOM] (2).

974. Marketing research : an applied orientation

by Malhotra, Naresh K; Dash, Satyabhusan.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Delhi : Pearson, 2016Availability: Items available for loan: Dhaka University Library [658.83 MAM] (2).

975. International marketing

by Cateora, Philip R; Money, R. Bruce; Gilly, Mary C; Graham, John L.

Edition: 18th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, 2020Availability: Items available for loan: Dhaka University Library [658.8 INT] (4).

976. Cross border e-commerce marketing and management

by Hoque, Md. Rakibul; Bashaw, R. Edward.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hershey : IGI Global, c2021Availability: Items available for loan: Dhaka University Library [658.871 CRO] (4).

977. International marketing

by Czinkota, Michael R; Ronkainen, Iikka A; Cui, Annie Peng.

Edition: 11th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Cengage, 2023Availability: Items available for loan: Dhaka University Library [658.84 CZI] (2).

978. Foundations of marketing

by Pride, William M; Ferrell, O. C.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Cengage, 2022Availability: Items available for loan: Dhaka University Library [658.8 PRF] (2).

979. Marketing research : an applied orientation

by Malhotra, Naresh K.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Pearson, 2019Availability: Items available for loan: Dhaka University Library [658.83 MAM] (2).

980. The impact of social media marketing of brand awareness of sub-urban people of Bangladesh : an empirical investigation / [Mphil Thesis]

by Al Amin, Md.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Dhaka : University of Dhaka, 2022Availability: Items available for reference: Dhaka University Library [381 ALI] (1 ).

Last Updated on September 15, 2019
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